PlayableLabs Docs
Images & Colors

Text & Headlines

Edit text elements throughout your playable ad.

Edit text elements throughout your playable ad.

Finding Text Elements

Text elements in the dashboard include:

  • Game titles and headlines
  • Button labels (like "Play Now" or "Download")
  • Instructions and tutorial text
  • End card messages
  • UI labels

In the dashboard, text elements are grouped by screen or feature.

How to Edit Text

  1. Find the text element in the dashboard
  2. Click the text field to select it
  3. Delete or modify the existing text
  4. Type your new text
  5. Preview your changes
  6. Save when ready

Character Limits

Some text fields have character limits to ensure the text fits properly:

Element TypeTypical Limit
Headlines30-50 characters
Button labels15-25 characters
Short instructions100 characters
Longer text200+ characters

If your text is too long, you'll see a warning. Try shortening it or using abbreviations.

Special Characters

The dashboard supports:

  • Letters - A-Z, a-z, and international characters
  • Numbers - 0-9
  • Common symbols - ! ? . , ' " - + = $ %
  • Emojis - Most common emojis work, but test to be sure

Text Styles

Depending on your ad, you may be able to customize:

PropertyWhat It Does
Font sizeHow large the text appears
Text colorColor of the text
Outline colorBorder around text
ShadowDrop shadow behind text

Custom Fonts

You can upload your own font for supported text elements such as the Top Banner. The IQ bar is the exception — its text font is selected from the built-in font sets (default Lilita One); custom font upload is not supported for the bar. Font color is adjustable per element.

Top Banner

A headline banner at the top of the playable. It's fully configurable:

SettingWhat It Does
EnableShow or hide the banner
Font uploadUse your own font
Font colorColor of the banner text
Highlight wordsGive selected words a different color via hex code
Two linesSupports a second line of text
AlignmentLeft- or right-aligned text
Position & heightMove the banner and set its height
BackgroundEnable/disable the banner background; set its color, gradient, or texture

Tips

  • Use highlight words to emphasize your hook (e.g. a colored "FREE" or product name).
  • Keep banner text short — one or two lines read best on mobile.

Tips for Great Text

  • Keep it short - Shorter text is easier to read on mobile
  • Use action words - "Play", "Download", "Try", "Get"
  • Be clear - Avoid jargon or complex language
  • Match your brand voice - Casual or professional, stay consistent

Examples

OriginalBetter
"Click here to begin playing""Play Now"
"Download our application""Get the App"
"Congratulations you won!""You Won!"

Multiple Languages

If your ad supports multiple languages:

  1. Find the language selector in the dashboard
  2. Switch to the target language
  3. Edit text for that language
  4. Repeat for all supported languages
  5. Test each language version

See Reference > Limits for supported languages.

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